Learn To Generate Income Online Using Search Engines To Get Visitors To Your Squeeze Page More Readings Partner Sites
Making use of search engines to drive prospects to your squeeze page is one way of how to make money online and is often labeled as search engine optimization or SEO. There are numerous other techniques to acquire traffic other than using search engines, like forums, blogs, content syndication, article directories, classified ads and lots more.
When ever I allude to search engines, I'm talking about Google or Yahoo or MSN or the like. Google, however, is indeed the largest search engine with approximately 80% of all search engine traffic.
Google ranks or prioritizes only the pages of a website and not the website altogether. It's particularly important for you to know this specifically if you wish to understand how to make money online. A website could have hundreds of individual pages and Google would read every page and form a perception about the value of that page and whether that page should come up when anybody does a search.
The descriptions someone types into the Google search bar or any search engine's search bar is considered a keyword or keyword phrase. The results of this search are based on the keyword terms and are confirmed to be relevant by Google. Google achieves this by crawling the hundreds of millions of web pages in cyberspace and looks for content appropriate to the keyword search terms.
The results are also known as SERPS or search engine results pages. Included in the SERPS are two kinds of results. There are the free organic results in the middle of the page on the left and the Adwords ads on the right side and sometimes at the top residing above the free natural results.
The paid or sponsored ads are actually free to the advertiser until a person clicks on the ad. The advertiser is then charged a fee for each click. This is known as pay per click advertising or PPC and the advertiser has bid for a spot on the page.
Interestingly, the lowest portion of clicks are the paid ads on the right then the paid ads on the top get several points more but the free organic ads bring the highest clicks on average. You can, however, get a paid ad on the page reasonably quickly for a cost but the organic ad positions especially on page one, take time, effort and skill to obtain. But, they are worth every bit of it as you'll discover as you learn how to make money online.
Google loves content and will compensate you with well placed rankings in the SERPS. Google also loves back links. What this means is that when other websites are linking back to your site Google believes your site is popular and relevant and will reward you in the SERPS for this too. The higher ranked the site linking back to you the better Google likes it.
Probably the simplest way to get content on the internet and get a high ranking in the SERPS for free is to write an article around a certain keyword, as long as it's not too general of a keyword or too competitive, and then publish to a highly visited article directory like Ezine Articles.
You will insert a link to your website in the resource or bio box in the article directory so targeted prospects can find you.
Another benefit to publishing on a high ranking article directory is that other website owners will probably link back to your article and you'll build lots of back links.
You now know how to make money online using the search engines so go and originate content and grow back links to your website.